http://www.thetownsend.net/footer-folder daily 0.75 2013-02-21 http://www.thetownsend.net/work daily 1.0 2025-11-17 https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1494778817571-CAGVEJ9WSJRJ1IWFJITH/call_of_duty_cover2.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495881134190-JN81RQ1ZTX6JQGZXHCK4/cover3.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495881525765-TDEKAG2BO09PTID4CDI6/bentley.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495888555106-AJOEH7Z3XSHTPBAL0WVL/the_killer_cover.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1496060477351-M60BVMDWYAKQRF513ZG1/Screen+Shot+2017-05-29+at+13.20.16.png WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1544896973596-LZCP5IBM2VZXF89QPXUI/master_template4.png WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1551034341402-RNJ15LTQDYHHEKATEKHX/Shudu_AIstylist.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1652266221041-I2S28CP2ZJTKM82L5AUA/image_ham.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1727439233778-3E1QRY3IM0BLMVFSCTFE/image+%284%29.png WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1628762015754-862QIGGEJ1IURD6OH8DM/master_template_Cushelle_3.jpg WORK I'VE DONE THE CHALLENGE:
 With an increasing number of shoppers seeking out more sustainable options, Cushelle needed to boost their eco-friendly credentials. They were working with the FSC, reducing plastic, and taking lorries off the road. THE INSIGHT:
 More than 60,000 koalas killed in the Australian bushfires, pushing one of the most unique animals in the world to the brink of extinction. A devastating problem for us all and for a brand whose much loved mascot is a Koala, Kenny. THE IDEA:
 Koalas are irreplaceable. To highlight how irreplaceable koalas like Kenny the Cushelle mascot are, we created a Jo, fictional founder of the equally fictional Koala Academy, who’s decided the best way to handle the koala crisis is to train other animals to act like koalas in the event they go extinct. The campaign drew attention to our special packs which raised money for the WWF and their work protecting Koalas like Kenny. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/e17bcc5e-9813-48d1-9c8c-4bd46d7c0996/gif-ezgif.com-video-to-gif-converter.gif WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/8e3aefa9-63b5-412a-8532-6e5edec05a2d/out.jpg WORK I'VE DONE https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/60a9d339-ef7d-4077-ba15-b6f7afd461a2/vote.jpg WORK I'VE DONE http://www.thetownsend.net/go-all-in daily 0.75 2019-03-22 https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1496054779380-EIQC8OABN0G5BDDI03WK/image_template_destroy_pic.jpg THE DESTROY STORE CHALLENGE: Promote the new climacool range and encourage runners to go #allin INSIGHT: The commute home is now seen as a running opportunity. EXECUTION: The destroy store, where we dare commuters to swap their only way home for new climacool kit.   https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1496054779380-EIQC8OABN0G5BDDI03WK/image_template_destroy_pic.jpg THE DESTROY STORE CHALLENGE: Promote the new climacool range and encourage runners to go #allin INSIGHT: The commute home is now seen as a running opportunity. EXECUTION: The destroy store, where we dare commuters to swap their only way home for new climacool kit.   https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1496054801298-1KZOHY0XSRZCJXJ3CK5J/image_template_destroy.jpg THE DESTROY STORE HOW DID IT WORK? In the days before alternative methods of contactless payments, the idea was to set up a popup destroy store in Central London. Our stunt, gave commuters the opportunity to get their hands on Climacool kit for free. However, there was a catch. They had to destroy their usual way home. The Oyster Card. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1496054814686-DQKR5ZOWPJLMNJQ0DAIY/image_template_destroy3.jpg THE DESTROY STORE   Concept: Chris Townsend Agency: Five by Five http://www.thetownsend.net/new-project daily 0.75 2019-03-22 https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1502829221962-PWH6UD2ZCHPRMK03HTFM/cover.jpg TAKING TEQUILA FROM SHOTS TO PERFECTION https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1502829371996-SFAQQK4Q351A4H624L5C/cover.jpg TAKING TEQUILA FROM SHOTS TO PERFECTION   CHALLENGE: We were tasked with positioning Patrón as the UK's number one premium tequila and shifting the dial on category perception. INSIGHT: Most people in the UK primarily sees tequila as a shot drink. IDEA: As part of our winning pitch we created 'The Perfectionist', an integrated on trade and consumer campaign which captured the essence of Patrón as a luxury brand. Making a statement about craftsmanship, sophistication and taste.     https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1502830017124-I681W0IG6P8ZPFNR77U8/cover6.jpg TAKING TEQUILA FROM SHOTS TO PERFECTION https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1502830399094-Q03TB9Y44UTYKD9FQOYC/hand_book.jpg TAKING TEQUILA FROM SHOTS TO PERFECTION HOW DID WE DO IT? Brand advocacy was built through 'The Perfectionist's Cocktail Competition', where bartenders across the UK created and served their own signature Patrón cocktail to be tried and tested by a mystery judge 'The Perfectionist'. Finalists featured in 'The Perfectionist's Yearbook' enabling national recognition for their cocktail creation. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1502831074192-IS26SZQ1MBRASU9IZ6CM/cover7.jpg TAKING TEQUILA FROM SHOTS TO PERFECTION RESULTS: YoY sales grew 18% overall, 59% on Silver, 30% on Reposado and 7% on Anejo. The recruitment of entrants to 'The Perfectionist's Competition' delivered a 25% response rate. CONCEPT: Chris Townsend Martin Flavin Neil Glasspool Paul Archer DESIGN: Richie Graham PHOTOGRAPHER: Warren Ryley AGENCY: Five by Five http://www.thetownsend.net/suits daily 0.75 2015-01-08 https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1406145914057-XUQJXRTJ3TBIB5QP29S3/suits2.png Get the job to unlock exclusive content https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1406145784906-1ZJ31ZD2QNAHHOMKI55M/image-asset.png Get the job to unlock exclusive content https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1406146522514-2G7LRM7J4P2R2AATNF5N/image-asset.png Get the job to unlock exclusive content https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1406145964078-99LXK1P53GP7L1MV1T8U/suits4.png Get the job to unlock exclusive content https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1406146247820-UWIUPFTRCKKHPA5L5F7W/image-asset.png Get the job to unlock exclusive content https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1406146453617-PG569IG1QSJO7NBQPFIB/suits7.png Get the job to unlock exclusive content https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1405619397521-0RC02RN7HH4002OZXMYR/brand-banner%E2%80%93suits.png Get the job to unlock exclusive content http://www.thetownsend.net/stuff-about-me daily 0.75 2025-09-26 https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495882648953-VEBBYGT5G7ER2EZQQ8LV/visa.jpg STUFF ABOUT ME https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/16bb7688-6520-40f6-9b2e-414ef0441a70/me.jpg STUFF ABOUT ME https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495554143055-3O1SFDK76RUXY49ZSITX/GBDE_3.jpg STUFF ABOUT ME https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1561373658332-JWUOTK2ZXOK85D8WY6EA/cannes.png STUFF ABOUT ME https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495393394500-MPWXP1Z2R2UEYXS39CDM/D%26AD.jpg STUFF ABOUT ME https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1495392796952-N5P6PZRDGRPCTCUHE9E7/BIMA-Digital-Day-posters.jpg STUFF ABOUT ME http://www.thetownsend.net/get-in-touch daily 0.75 2017-05-28 http://www.thetownsend.net/discostore daily 0.75 2025-07-15 https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/d9992bf9-b163-41ca-846c-68011fe9f345/table.png Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/0abc6d73-63f4-4863-9344-0f65bcd0a81b/UU-P2EE00-Image7-C.jpg Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1618048881252-MEMD80O5JW0CKHPY9B25/logo_everpress.jpg Disco Store https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1631952027414-C7GG9DIPHQAMW3Y2M9VR/stack.jpg Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1625766426234-P908DMIZSLHTS69J6ECD/Mockup_invisiblepizza2.png Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1617029346335-YDRR6WOPQ3SAC2GIN3MP/baller_shop2.jpg Disco Store https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1630231283977-X4MVCIUDVNWGXR2MCXFG/1_1_Karu16_cover2.jpg Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1630232017485-ON3NZ34GSURHFF2GNEYJ/1_1_Karu16_table2.jpg Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/e3c746bc-7dc1-4bfa-a024-fc64366510f6/UU-P2BD00_Image11.jpg Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/9424e8da-5b56-418f-85f9-ba53622133a6/steel.png Disco Store - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1617712923475-QZGJGAYJ6LC4JDRH8DJ7/baller_shop.jpg Disco Store https://images.squarespace-cdn.com/content/v1/5396f996e4b04b71be1c30d9/1614332892443-7XUQNBN97IPID0C6ONCQ/shop_header.jpg Disco Store